Kroger Pharmacy
RECOGNITION > 2026 CARING PHARMACIES STUDY > KROGER PHARMACY
Super Regional Award
Kroger Pharmacy Named a 2026 Caring Brand Award Honoree—Midwest
The Caring Brand Award honors companies named by consumers, unaided, in our national study as the brands they believe care most about their customers. Recognition is earned, not purchased.
The 2026 Caring Pharmacies Study was conducted using a rigorous, nationally representative consumer survey of U.S. adults. Read the study
About Kroger Pharmacy
Kroger Pharmacy operates roughly 1,200 pharmacies across 16 states, offering convenient, personalized healthcare services in the same stores where customers already shop for groceries. Services range from everyday prescription fulfillment and refills to walk-in vaccinations available seven days a week with no appointment needed. Most insurance plans and discount cards are accepted, and customers earn Fuel Points on qualifying prescriptions and vaccines, supporting a better tomorrow, today.
Learn more at kroger.com
Quick Overview
Each Caring Brand Award is backed by the voices of real consumers, named unaided in a national study. Honorees must meet a minimum mention threshold. In this video, we discuss our findings from the 2026 Caring Pharmacies Study. Read our awards methodology.
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Efficiency is King, but Humanity is the Crown: The 2026 Pharmacy Paradox
Americans want their pharmacies to work, first and foremost. But in a marketplace defined by urgency and essential needs, the 2026 Caring Pharmacies Study℠ reveals something more nuanced: while functional drivers like convenience and reliability remain the primary gatekeepers of pharmacy choice, "caring" attributes—particularly fair and transparent pricing with no hidden fees—have emerged as critical factors for long-term loyalty.
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Methodology
We conduct large-scale, nationwide surveys designed to capture the voice of the customer. Our studies are structured to meet statistical reliability standards—typically carrying a ±3% margin of error at a 95% confidence level. Data is gathered via representative sampling. Read our awards methodology.
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Companies named in this study may reference their recognition in editorial or news contexts. However, using the designation name, title, badge, or logo in advertising, marketing, or sales materials requires prior written authorization and an active licensing agreement. Please inquire below for details.
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